What is a cookie?
A cookie is a small file, typically of letters and numbers, downloaded onto a device when the user accesses certain websites.
What types of cookie are there and are they necessary?
Session cookies allow websites to link the actions of a user during a browser session and as such are essential for the website to function correctly. These cookies are predominantly created by the domain the web user is visiting and are called first-party cookies. They may be used for a variety of purposes such as remembering what a user has put in their shopping basket as they browse a site. Session cookies expire after a browser session.
Persistent cookies are stored on a users’ device in between browser sessions. They allow the preferences or actions of the user across a site to be remembered. Persistent cookies can enhance the user experience, for example remembering a user’s login information when they return to a website.
What are third-party cookies?
Apexgray works with marketing partners that use both Session and Persistent cookies. The cookies they set are referred to as third-party cookies. A third-party cookie is one that is placed on the user’s device by a web site from a domain other than the one the user is visiting. These cookies are useful. They are used to deliver adverts more relevant to you and your interests. They are also used to measure the effectiveness of our marketing campaigns. They allow us to work alongside our web analytics partner, Google Analytics, to understand how you use our website and where we can make the user experience better.
What cookie consent policy does Apexgray employ?
To find out more about cookies and information on how to stop them, please visit Cookiepedia.